Online game “Happy Farmer” as collected a record of $ 20 million during just one year from its launch in Russia.
This also means that the social networks are learning to how make money. Around half of the $ 20 million were brought by the social site VKontakte.

“Happy Farmer” was launched in April last year, through the social network “Vkontakte” and since then has brought about $ 20 million in revenue, as told by Alex Kostarev, founder of I-Jet, which has published the game. “Happy Farmer”, according to Kostarev, was developed by the Chinese company Elex. I-Jet has licensed the game in Russia.

“Happy Farmer” gives players the possibility to grow plants and animals in their own virtual farms. The game is for free, and users can also buy additional features from Vkontakte.ru (by sending a sms or using electronic money transfer systems). The $ 20 million are divided between the social networks, the publisher and the developer.

In 2010, the Russian market of games for social networks will reach about $ 100 million, as predicted by Mail.ru.